Scott S. Liu
Associate Professor
Contact
Office: CIS 3089
Phone: 813/974-6797
Email:
Education
B.A., English, Tunghai University, Taiwan; M.A., Journalism, University of Wisconsin at Madison; Ph.D., Advertising, University of Texas at Austin
Professional Experience
two years advertising/marketing management; one year public information campaign management
Teaching
USF since 1993; four years at other universities
Specialty Area
psychology of advertising, advertising media planning, international advertising and advertising research methodology
Current Courses